From Artist and Soldier to Inventor and Veteran Advocate


About Richard Burian
Owner, Founder & Ecopreneur

Growing up in Southern California Richard realized early on that being an artist was in his blood. He received not only a degree in Studio and Fine Arts but another in Design.

He then enlisted in the military to serve his country with the 101st Airborne Division as a paratrooper. Later after two years of service he was attached to the First Cavalry Division and fought in the Ia Drang Valley in the first battle of the Vietnam War and received the Purple Heart medal. He went on to a rewarding career as a painter and sculptor.

Some years later he ended up in the VA Hospital to deal with PTSD from the war. What seemed to help the most was adopting and bringing feline friends into his life and especially one he named TUBBO. There were lots of cats and lots of litter boxes.

Then one day he thought that there had to be a better way. As he was an ecologist at heart he thought of how our landfills are filled with the waste matter from bags of litter. He applied for his patent and created his company Good5brations Inc based on his first signature product, the “Kitty Water Potty“.

Richard had become an inventor and an ecopreneur, thanks to cats like TUBBO.

Since then, Richard has expanded his vision beyond his own inventions. He created Good5brations Collective as a way to celebrate and honour both military and first response veterans. The platform is designed to give back to those who served, offering them an economically sensible and supportive place to showcase and sell their products. In building the Collective, Richard continues his mission of combining innovation with service — uplifting fellow veterans while connecting the public with businesses that embody resilience, dedication, and community.

Vendor Subscription Tiers


Choose the plan that fits your business best. Whether you're just getting started or ready to scale with premium visibility, there's a tier for every conscious creator.

  • Basic

    $5/month | 15% commission per sale

    Perfect for makers and small businesses just starting their Good5brations journey.

    What you get:

    • 10 active products in standard search results
    • vendor dashboard and performance analytics
    • support response within 5 working days

    Ideal for: Independent creators, first-time sellers, and testers.

  • Pro

    $15/month | 20% commission per sale

    For vendors ready to grow their brand and get more traction in the marketplace.

    Everything in Basic, plus:

    • 50 active products in search results
    • social media spotlight (Instagram/Facebook)
    • seasonal campaign participation
    • support response within 3 working days

    Ideal for: Growing brands and consistent sellers who want more visibility and marketing support.

  • Featured

    $25/month | 25% commission per sale

    Designed for vendors who want premium promotion and hands-on support to maximize reach.

    Everything in Pro, plus:

    • regular on homepage and category banners
    • per month social media features and story mentions
    • 1-on-1 strategy call with our vendor team
    • collab opportunities with other top brands and Good5brations Collective own brand products

    Ideal for: Established brands, product-focused influencers, or vendors looking to scale fast with visibility and strategic marketing.